Core local TV advertising spend, excluding political, of all types -- over the air, local CTV, and cable -- is expected to dip 1% to $19.4 billion, according to estimates from BIA Advisory Services.
At least 15 campaign ads featuring AI-generated content have run since November, stoking concerns that the now-ubiquitous ...
With primary elections on the horizon, some may have questions about the ads running on WPSD-TV. Here is a refresher on the Federal Communications Commission's guidelines for broadcast stations — ...
In most years, a graph of annual local TV ad spending is about as predictable as an electrocardiogram of a reasonably healthy patient in a doctor’s office. Revenue spikes upwards on even-numbered ...
Social media platforms, such as Facebook, Instagram and X, are accessed daily by millions of people worldwide. In the weeks ...
BIA Advisory Services is framing its 2026 local advertising outlook around a single premise broadcasters will recognize immediately: the money is still local, but sellers who can prove results will ...
Add Yahoo as a preferred source to see more of our stories on Google. New York Gov. Kathy Hochul delivers remarks before the House Committee on Oversight and Government Reform on Capitol Hill in ...
Gray Media stands to benefit from a record $10.1B political advertising spend during the 2026 midterms. Political ad spending is a major, predictable catalyst for local broadcasters’ top-line growth, ...
The A.I. era of campaign advertising seems to be upon us — and it’s a pretty fast-moving and complex situation. Fortunately, my colleague Tiffany Hsu, a technology reporter who writes about ...
HARRISBURG, Pa. (WHTM) — Campaigns frequently exaggerate political ads, but as Pennsylvania heads into election season, ...